JustiFi
World-Class Embedded Payments with PayFac Direct™ Pricing
Stop waiting for "someday" to build your payments business. We hated traditional payment pricing, so we built something better—fully embedded payments at cost through PayFac Direct™ infrastructure. Launch a profitable payments business in days, not years, without the complexity or markup fees.
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Simple, Easy, Built to Scale
APIs, web components, and AI-assisted integration that generates production-ready code on demand. Even enterprise platforms launch in days with intelligent guidance and dedicated team support.
Hosted Checkout
<!DOCTYPE html>
<html dir="ltr" lang="en">
<head>
<meta charset="utf-8"/>
<meta name="viewport" content="width=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=5.0"/>
<title>justifi-checkout</title>
<link rel="stylesheet" href="https://cdn.jsdelivr.net/npm/@justifi/webcomponents@4.16.0/dist/webcomponents/webcomponents.css"/>
<script type="module" src="https://cdn.jsdelivr.net/npm/@justifi/webcomponents@4.16.0/dist/webcomponents/webcomponents.esm.js"></script>
<script nomodule src="https://cdn.jsdelivr.net/npm/@justifi/webcomponents@4.16.0/dist/webcomponents/webcomponents.js"></script>
</head>
<body>
<justifi-checkout auth-token="token" checkout-id="abc123">
<div slot="insurance">
<justifi-season-interruption-insurance checkout-id="abc123"></justifi-season-interruption-insurance>
</div>
</justifi-checkout>
</body>
</html>
Why use web components for payments?
Increased flexibility
- Web components are reusable, modular pieces of code that can be easily integrated into any platform, allowing you to customize the UI to match your platform.
Reduced development time
- Using web components can significantly reduce the amount of time and resources required to develop and maintain payment functionality on your platform.
Improved security
- Web components use modern security practices such as encryption and tokenization, removing the compliance burden on your platform.
Enhanced user experience
- Web components are designed to be user-friendly and easy to use, improving the overall experience for your customers.
Turn on multiple products with a simple toggle.
Your platform offers many opportunities for monetization, but few are as powerful as the checkout. With JustiFi’s Unified Fintech Checkout™ (UFC), you can launch multiple products with a toggle and customize checkout settings for different users and scenarios.
Flexible Revenue Management
Stop settling for one-size-fits-all pricing models.
Every platform serves different markets with unique needs, yet most payment processors offer rigid pricing structures. JustiFi's flexible revenue management adapts to your business model, letting you optimize pricing strategies that work for your specific market dynamics.
- Flexible transaction pricing
- Customizable merchant pricing
- Advanced fee splitting capabilities
Embedded means FULLY embedded.
You want a fully embedded payment solution with world-class economics, right? So why do other payment processors pile extra scope on your team just to get there?
With JustiFi’s fintech infrastructure you automatically get the best available economics with a fully white-label, embedded solution.
Unified Payment Management
Manage transactions, reconcile payments, and direct funds flow seamlessly—all from one unified platform.
Track & Reconcile Transactions
All your fintech reporting in one place: online, in-person, and even additional products.
Seamless & Flexible Funds Flow
Infinite sub account payment flow options with you directing traffic.
Compliance & Security Covered
JustiFi’s infrastructure has world-class security and industry-leading partners to cover your SaaS.
- PCI-DSS Level 1 Compliant
- SOC 2 Compliant
- Secure Hosting
- Data Vault: GDPR compliant
- Encryption
- Monitoring
- SSO
- User Permissions
100% payment adoption isn't luck—it's strategy.
Platform payment success requires more than good technology. Our Engage™ fintech experts provide the go-to-market strategy, competitive sales frameworks, and internal support systems that turn payment features into revenue engines and drive complete customer adoption.
FAQ
We’re here to answer all your questions
What is JustiFi and how is it different from other payment processors? JustiFi is an embedded fintech platform built specifically for vertical SaaS platforms and franchise networks. Unlike legacy processors that force platforms to choose between easy integration OR customization, decent pricing OR additional products, JustiFi provides a complete white-labeled fintech ecosystem—payments, BNPL, insurance, and lending—through a single integration with full data ownership and PayFac economics without PayFac complexity.
What does "AI-powered" mean in terms of payments? Our AI assistant helps streamline platform integration by generating production-ready code, answers technical questions in real-time, and provides intelligent, action-based insights about your payment operations.
How long does it typically take to get started with JustiFi? Most platforms can integrate and launch their payment capabilities in a week or two.
What types of payments can I accept with JustiFi? You can accept all major payment methods including credit and debit cards, ACH bank transfers, in-person terminal payments, and digital wallets like Apple and Google Pay.
Do you offer more than just payment processing? A: Yes, JustiFi provides a complete fintech infrastructure that includes embedded lending, insurance products, and Buy Now Pay Later (BNPL) solutions.
Innovation & Impact
See what we're building and how platforms are winning.
Product Updates
- Apple Pay is Now Available on JustiFi – Nov 13, 2025
- Two New Checkout Solutions Complete Our Three-Option Suite – Sep 29, 2025
- Two New Reports That Turn Your Payment Data Into Revenue Action – Aug 13, 2025